300 Sozialwissenschaften, Soziologie, Anthropologie
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Packaging, as a communication tool between the end consumer and the product, influences the purchase decision process and ultimately the purchase decision of the consumer (cf. Butkeviciene et al. 2008, p.59; Mishra/Jain 2012, p.49f). Since the influence of the type of
packaging on the purchase intention has not yet been investigated, this connection will be examined more closely in this paper using the example of strained tomatoes and the corresponding target group. In addition, possible influencing factors (moderators) are to be identified and investigated, which show an additional effect on the relationship. The target group, on which the two aspects of the research question are to be examined, is defined as buyers of strained tomatoes, in the age of 20 to 35 years, who are living in Germany. An experiment was used to investigate this topic. For this purpose, an online survey was conducted using a standardized questionnaire. Three groups were formed according to the different types of packaging, to
which the subjects were assigned by a randomization function in the questionnaire. The test persons were randomly selected from the private and professional network of the researcher.
The survey period lasted approximately two weeks (11/03 – 11/14/2020). The analysis of the usable data was carried out with the analysis of variance (ANOVA) in order to check the influence of the packaging type on the purchase intention. This showed that there was no significant
correlation, but the significance level was very close to the threshold for a significant value.
The covariance analysis (ANCOVA), which was used to take into account possible further moderators(covariates), showed that the information on the packaging material have an additional effect. The other moderators could not be examined because at least one of the conditions for the calculation was not fulfilled.
The goal of this paper is to define relevant barriers to the exchange of Open Educational Resources in local public administrations. Building upon a cultural model, eleven experts were interviewed and asked to evaluate several factors, such as openness in discourse, learning at the workplace, and superior support, among others. The result is a set of socio-cultural factors that shape the use of Open Educational Resources in public administrations. Significant factors are, in this respect, the independent choice of learning resources, the spirit of the platform, the range of available formats and access to technologies. Practitioners use these factors to elaborate on the readiness of public administrations towards the use of open e-Learning systems. To academic debates on culture in e-Learning, the results provide an alternative model that is contextualized to meet the demands of public sector contexts. Overall, the paper contributes to the lack of research about open e-Learning systems in the public sector, as well as regarding culture in the management of learning and knowledge exchange.
This article presents a omparative study of the barriers to open e-learning in public administrations in Luxembourg, Germany, Montenegro and Ireland. It discusses the current state of open e-learning of public administration employees at the local government level and derives the barriers to such learning. This paper's main contribution is its presentation of an empirical set of barriers in the four European countries. The results allow informed assumptions about which barriers will arise in the forthcoming use of open-source e-learning technology, particularly open educational resources as means of learning. Furthermore, this study offers a contextualised barrier framework that allows the systematic capture and comparison of challenges for future studies in the field. Other practical contributions include providing advice about open e-learning programmes, systematising lessons learned and addressing managerial implications.
Immer mehr ältere Menschen leben von ihren Angehörigen getrennt und können über Kommunikationsmedien wie Telefon und Skype nur eingeschränkt gemeinsame Erlebnisse erzeugen. In diesem Paper wird die technische Umsetzung eines Konzeptes vorgestellt, das es Familienmitgliedern ermöglicht über das Internet gemeinsam „Mensch-ärgere-dich-nicht“ zu spielen. Durch Videotelefonie und eine besondere Anordnung der Hardware werden die Spieler trotz räumlicher Trennung virtuell an einen Tisch gebracht und dadurch ein gemeinsames Erlebnis erzeugt. Die Clientanwendung wird dabei als plattformunabhängiger Webservice und die Videotelefonie mittels verschiedener Standards und Server realisiert.
Nowadays, teachers and students utilize different ICT devices for conducting innovative and educational activities from anywhere at any time. The enactment of these activities relies on robust communication and computational infrastructures used for supporting technological devices enabling better accessibility to educational resources and pedagogical scaffolds, wherever and whenever necessary. In this paper, we present EDU.Tube: an interactive environment that relies on web and mobile solutions offered to teachers and students for authoring and incorporating educational interactions at specific moments along the time line of occasional YouTube video-clips. The teachers and students could later experience these authored artefacts while interacting from their stationary or mobile devices. We describe our efforts related to the design, deployment and evaluation of an educational activity supported by the EDU.Tube environment. Furthermore, we illustrate the specific teachers’ and students’ efforts practiced along the different phases of this educational activity. The evaluation of this activity and results are presented, followed by a discussion of these findings, as well as some recommendations for future research efforts further elaborating on EDU.Tube’s aspects in relation to learning analytics.
The paper provides a contextualization process to adapt Open Knowledge Resources for the need of public administrations. By help of a matching strategy, culture and context profiles of learners and learning resources are compared. The comparison allows to draw inferences how to contextualize an open knowledge resource for own learning needs. An example is illustrated and future research fields are proposed.
We describe the general concept, system architecture, hardware, and the behavioral abilities of Cora (Cooperative Robot Assistant, see Fig. 1), an autonomous non mobile robot assistant. Outgoing from our basic assumption that the behavior to perform determines the internal and external structure of the behaving system, we have designed Cora anthropomorphic to allow for humanlike behavioral strategies in solving complex tasks. Although Cora was built as a prototype of a service robot system to assist a human partner in industrial assembly tasks, we will show that Cora’s behavioral abilities are also conferrable in a household environment. After the description of the hardware platform and the basic concepts of our approach, we present some experimental results by means of an assembly task.